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VRB Labs: CBD for Sleep


Sleep is, by far, the highest leverage behavior a person can affect to improve performance and well-being. Trouble solving complex problems at work? Get some sleep. Irritability dragging your relationships through the mud? Get some sleep. Working hard in the gym but not seeing the benefit? Guess what? You might need some sleep.

My overarching goal in life is to be the best version of myself that I can be across the spectrum – physically, cognitively, and emotionally. After years of burning myself to the ground in my personal and professional life, I concluded that these lofty goals start with a good night’s sleep.

CBD is a relatively new compound in the health & wellness space. As with any new supplement on the market, the claims can get out of hand and some bad actors in the space can do near-irreparable damage to the reputation of a promising intervention.

That’s why my co-founder and I started VRB – to bring clean, effective, and simple CBD-based solutions for stress, sleep, and pain to the market. After years in elite military warfare specialties following Division 1 sports careers at the service academies – we suffered from pain, stress, and issues with sleep. When we went about trying CBD for ourselves we found the space packed with questionable actors, poor ingredients, opaque manufacturing practices and more.

Bottom line: we didn’t know who to trust, what products to choose, and how to go about making the right purchase for the issues that were diminishing our quality of life.

One of the key drivers to that trend was chronic poor sleep – to be more technical insomnia. As we grew older we found ourselves struck with anxiety at the mere thought of bedtime for fear that we wouldn’t be able to find sleep. This is, obviously, unacceptable!

After discovering, researching, experimenting, and working with CBD, we became converts. Our goal with VRB was to save other driven doers from needing to learn the ins and outs of this compound to benefit from it. With simplicity in mind, we’re going to cover the basics of what you need to know regarding CBD and Sleep here.


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