😶‍🌫️ Is cannabis safe? Educating consumers on cannabinoids | MindSet Episode #67

On Nov 15, 2022

Featuring Dr. David Nathan & Martha Bajec, PhD

🛑 As the cannabis industry continues to evolve, the conversations surrounding consumer safety and regulations remain critical. On this week’s episode of MindSet, Kathryn and Michelle sat down with both Martha Bajec and Dr. David Nathan to discuss their recent work with both HCD Research and the ASTM D37 Committee regarding cannabinoid safety signs.

🧃 This episode is full of fascinating discussions around cannabis, the term “psychoactive,” and how the pharmaceutical and consumer package goods industries can strive to make better labels for consumer safety.

#consumersafety #labels #cannabis #ASTM #CPG #consumers #package #design #education #informedconsumer #cannabinoids #wellness #consumption

David L. Nathan, MD, DFAPA is a Princeton, New Jersey based psychiatrist, writer, speaker, educator, and consultant. He is best known as the founder and past president of Doctors for Cannabis Regulation. Dr. Nathan is a Distinguished Fellow of the American Psychiatric Association and Clinical Associate Professor of Psychiatry at Rutgers Robert Wood Johnson Medical School. He is a leader in the development of evidence-based labeling standards for the regulated cannabis industry, and he was the principal designer of the International Intoxicating Cannabis Product Symbol.

Dr. Martha Bajec has spent the last decade working as a scientist and leader for some of the world’s largest and most influential consumer packaged goods companies. With undergraduate and master’s theses focused on neurotransmission in model organisms and doctoral work on individual differences in human oral sensation, Martha has put the rigor and stringency of her training to work in delivering evidence-based insights on CPG categories ranging from fortified milk-based products through carbonated beverages, and beer and wine through tobacco and cannabis.

As Principal at Bajec Senseworks consulting, Martha lends her unique expertise and perspective to researchers and leaders across CPG categories. Martha joined HCD Research in 2020 as a Consulting Director in Health and Wellness Research exploring the consumer space. In addition to providing full-service support for human testing and product evaluation, Martha’s experience innovating in highly regulated spaces ensures consideration of regulatory and compliance requirements, by design. In her spare time, Martha enjoys fermenting, extracting, and infusing natural products and foods.

HCD Label Research Infographic: https://www.linkedin.com/posts/hcd-research_mrx-implicitresearch-cannabis-activity-6891858399672225792-wsrm?utm_source=linkedin_share&utm_medium=member_desktop_web

Eli Nathan, Graphic Designer: elinathan.com

ASTM International: https://www.astm.org/

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